Francesca Iaia Bertinotti

Manage all aspects of business operations including full P&L accountability of business development and achievement of EBITA goals.Strong experience in B2B sales, Electronic solutions sales, Marketing/Event/Communication/Press Officer Manager, Sales&Marketing of B2B (and B2C) services, Complex Sales at international Levels, Key Account Management, International Customer Relationships, Academics, Electronic finance and pre-payd solutions, Travel. Creative Marketing for Business Dev. & Sales. Used managing italian and international teams people + I work in coordination with an international group of managers all over in the world. Specializzazioni: Expertise in: - open new business, start operating team, - prospecting, pitching, negotiating and closing contracts with large B2B customers (and PA) - very strong PA attitude (I'm part of HR community and strategic ladies communities) - sales at highest levels (HR Directors, CEO, CFO) - driving new business opportunities- managing existing partnerships and launching new ones, - strategic planning, new business start up, - developing innovative Marketing, PR & communication plans. In Edenred: Manager for Italian market to develop and grow portfolio of Smart Solutions: all new electronic pre-paid solutions and online payment platform for B2B and PA customers. I'm part of the Com.Op team, reporting to CEO, involved in the process of entering the company into Stock Exchange in Paris. Dynamic, result-oriented and development focused professional with "can do" attitude and the ability to think creatively. Highly focused in driving significant business growth and strong experience in sales and accounting B2B market. Multitasking attitude + Energetic and self-motivated team player/builder. Excellent leadership, management, oral/written communication, interpersonal, intuitive, and analysis skills. Brilliant in new business development - used to complex, multiparty, contract negotiations and sales at highest levels (HR Directors, CEO, CFO). Directly responsable of the sales and marketing team, economic results, plans, strategies and budget.

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